Road Safety / The Virtual Crash Billboard / Serviplan France

By: Serviceplan France

Originally published on Apr 11, 2017

LA SECURITE ROUTIERE D’ILE DE FRANCE AND SERVICEPLAN GIVE PEDESTRIANS QUITE A SHOCK… FOR THEIR OWN PROTECTION

Serviceplan held an unprecedented field operation on 22nd March in Paris to raise awareness about the dangers of being a careless pedestrian, which results in 4,500 victims each year in Ile-de-France.

The idea behind the operation was to display a specially designed interactive digital billboard near a busy pelican crossing. Equipped with a movement detector, speaker, and camera, the smart billboard made the sound of squealing tyres whenever a pedestrian attempted to cross the road while the “red man” was displayed.

The frightened faces of the disobedient pedestrians were projected directly onto the billboard. Their faces were then featured on the road safety billboards, and their photographs are shown alongside the caption: “Don’t look death in the face. Check the lights and cross safely”.

The digital video and posters, created under real-life conditions, will be used as part of the forthcoming “Quinzaine Régionale des Usagers Vulnérables” (15-28 May 2017) (train station billboards, Facebook campaign, etc.)

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Pulled over by the police – 3 steps to take

 

By: Nick Murray

Published on Apr 12, 2017

We all get pulled over a some point, this video is a reminder of the common sense steps we should take to make sure our interaction with the police goes as smoothly as it can.

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The Donald Trump Caterpillar and Nature’s Masters of Disguise

 

By: It’s Okay To Be Smart

Originally published on Oct 3, 2016

They have some of the best caterpillars in Peru. The best.
Follow all of our Peru adventures on this playlist: http://bit.ly/SmartPeru
↓ More info and sources below ↓

Special thanks to Andy Warren, David Pfennig, Alex Wild, and Gustavo Londoño for helpful discussions for this video!

You should definitely be following Aaron Pomerantz:
http://www.thenextgenscientist.com/
Twitter: @AaronPomerantz
IG: @nextgenscientist

Special thanks to Rainforest Expeditions for hosting us! Visit http://www.perunature.com/

Check out Deep Look for more awesome up-close science: https://www.youtube.com/user/KQEDDeep…

Cinerous mourner nest video courtesy of Dano Grayson: http://danograyson.com/
Cinerous mourner photos by Santiago David

References:
d’Horta, Fernando Mendonça, Guy M. Kirwan, and Dante Buzzetti. “Gaudy juvenile plumages of cinereous mourner (Laniocera hypopyrra) and Brazilian laniisoma (Laniisoma elegans).” The Wilson Journal of Ornithology 124.3 (2012): 429-435.

Forbes, Peter. Dazzled and deceived: mimicry and camouflage. Yale University Press, 2011. http://amzn.to/2dE444Z

Kikuchi, David W., and David W. Pfennig. “Predator cognition permits imperfect coral snake mimicry.” The American Naturalist 176.6 (2010): 830-834.

Londoño, Gustavo A., Duván A. García, and Manuel A. Sánchez Martínez. “Morphological and behavioral evidence of Batesian mimicry in nestlings of a lowland Amazonian bird.” The American Naturalist 185.1 (2015): 135-141.

Rabosky, Alison R. Davis, et al. “Coral snakes predict the evolution of mimicry across New World snakes.” Nature communications 7 (2016).

Savage, Jay M., and Joseph B. Slowinski. “The colouration of the venomous coral snakes (family Elapidae) and their mimics (families Aniliidae and Colubridae).” Biological Journal of the Linnean Society 45.3 (1992): 235-254.

Thompson, Martin J., and Martijn JTN Timmermans. “Characterising the phenotypic diversity of Papilio dardanus wing patterns using an extensive museum collection.” Plos one 9.5 (2014): e96815.

Wickler, Wolfgang. Mimicry in Plants and Animals: Trans. by RD Martin. Weidenfeld & Nicolson, 1968.

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It’s Okay To Be Smart is written and hosted by Joe Hanson, Ph.D.
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